‘Convergence’ - Our Sacred Space's 3rd Anniversary inaugurated

Hyderabad: Convergence, Our Sacred Space's Third Anniversary was inaugurated at 10:30am, on October 31st by Sri Jayesh Ranjan, IT Secretary, Government of Telangana. Mr. Ranjan said “I am pleasantly surprised by the variety and range of programs put forward. I appreciate the nature friendly architecture of the space. It has an inviting and warm atmosphere. Local artists and weavers are very 

much needed for the wellbeing of society. I appreciate Our Sacred Space's role in supporting traditional 

arts, artists and artisans. There is need for many more such spaces in the twin cities”.

Convergence is a series of workshops and performances held by Our Sacred Space. It presents the works 

of artists from Telangana, Odisha, and Bengal. This art and handloom exhibition will be held on 1st November too. The organization has commenced ‘Odisha Modern Art Gallery’, which displays selected contemporary works of art. Its main objective is to promote Odisha contemporary art, artists and artisans. The Odisha Modern Art Gallery, a non-profit organization, actively supports artists in marketing and promoting paintings and art forms by holding different exhibitions and workshops. Modern Art Gallery provides permanent exhibition for more than 200 local artists. Some of the artists are former students of prestigious schools such as J.J. School of Art, Mumbai and Shanti Niketan, Calcutta and Hyderabad Central University. 

Handloom exhibition has a wide variety of collections from Malkha, Pochampally, Maheshwari, Kota, Kalamkari, Uppada pattu sarees, Bandhani work, Chikan embroidery, Block printed sarees, Dhaka designer, Kanjeevaram sarees and more. Convergence includes photography exhibition which will continue till 8th November, except 2nd November. The photography exhibition displays the works of Saurabh Chatterjee. 

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Workshop held on ‘Positive Living and Parenting’

Hyderabad: A workshop was held on ‘Positive Living and Parenting’ on 19^th September (Saturday) by Nausheen Ahmed, a life coach, on behalf of ‘The So Soundful Organization’ at its premises, Red Hills, Hyderabad.

Nausheen appealed to participants to dig into their energy centers to bring about positive changes in their life. “Forget your grudges, false beliefs and pointless problems which got piled up in your mind over years. Negative elements such as guilt, shame and grief often cause energetic blocks and leads to lose of our innate potential. They hold you back from living your life in comfortable manner” said Nausheen while addressing the audience.

The organizers of the workshop expressed that the workshop is a derivative of their ongoing research and is a culmination of study and experience. “The workshop enables the participants to balance seven chakras of their body and awakens new facets of talent in them. It helps an individual feel, deal and heal various chronic emotional fears and failures” claimed the organizers.

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By S. Chandrashekara Reddy, M.Tech., 

Mail: chandrashekarareddys@gmail.com 

Workshop On Technical Analysis of Stock Market

Hyderabad: A workshop was held on technical analysis of stock market at Inner Circle Hotel, Somajiguda, Hyderabad on 8th August. Mr. Chirag Solanki, CMT-Certified Analyst, addressed the participants most of whom are stock traders and brokers from Hyderabad. He explained about the importance of the benefits of using technical analysis in stock market to simplify their trading experience and explained about various theories such as Dow Theory. 

It was held by Spider Software Pvt. Ltd. The organizers told the media that they conduct such workshops and seminars in order to promote awareness among trading community of Hyderabad. 

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Demo On Mind Power By Using Ancient Wisdom Held At GP Birla Centre

Hyderabad: A demonstration on mind power was held on the eve of Saturday (25^th July, 2015) by KVRK Rao at 6:00 PM at GP Birla Centre, Hyderabad.  KVRK Rao, Managing Director of Master Group of Companies, addressed the audience and gave a live demonstration on mind power by using ancient Indian techniques such as Manomaya Vidya on which he has been conducting research for the past ten years. In his lecture, he explained various concepts such as precognition, telekinesis, psychometry, mindreading, and intuition.

During the demonstration, he surprised the audience by successfully guessing the four digit number imagined by an individual, without taking any clue from him. “Human mind has 500 different capabilities. 64 of them are main ones among them” he explained in his seminar.

By S. Chandrashekara Reddy, M.Tech.

CSR News Services

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University of Hyderabad inaugurates Entrepreneurship Development program

Hyderabad: The Technology Business Incubators (TBI/TIDE) at University of Hyderabad (UoH), have entered into an association with The Entrepreneur Zone (TEZ) to jointly offer an innovative 6-month training program in Entrepreneurship Development. The Vice Chancellor in-charge of UoH, Prof. R. K. Sharma inaugurated the program on Monday (20^th July, 2015) and said that he looked forward to a lot of entrepreneurial activity emanating from the campus through this program.

Prof. Rajaram, coordinator TIDE and Prof. Venkata Ramanna, coordinator TBI, who were instrumental in getting this industry-academia collaboration, were upbeat about this program. “While universities are powerhouses of research and innovation, yet an industrial interface is required to translate this into viable commercial technologies and businesses” opined Prof. Rajaram.

Dr. Nandita Sethi, Director of TEZ, said that the program intends to provide a complete eco-system for nurturing and incubating entrepreneurial plans and supporting them from idea to start-up.

She further added “The program is subsidised for UoH students and alumni. The admissions are open and the last date for applying is 29^th July, 2015. For more information, those interested can log on www.tez.co.in and apply online or write to info@tez.co.in or contact 7799568161 / 9985034334 / 7382633197”.

By S. Chandrashekara Reddy

CSR News Services

Seminar on Digital Marketing for Start Up Entrepreneurs

Hyderabad: A seminar on digital marketing for start up entrepreneurs was held by Indian Start-ups, Hyderabad Chapter, at Hyderabad on eve of Sunday (28^th June) at Ethames Degree College, Punjagutta, Hyderabad. The programme commenced at 6pm and continued for 3 hours.  The event was addressed by Digital Marketing experts to enable start-up entrepreneurs to understand the importance of Digital Marketing.

David Neil, well known commercial writer and marketing evangelist, attended the event as one of the guest speakers and delivered his presentation on ‘Setting a Company Digitally in 60 minutes’ with an aim of helping the budding entrepreneurs in building a company with cost effective digital marketing tools. He appealed to every entrepreneur to avoid high costing services offered by service providers.

Mohan Reddy gave a PPT presentation on the topic ‘Practical SEO/SEM for Start Ups’ to promote brand. Mr. Reddy opined that every SEO and SEM has to remember a basic fact that he/she has to compete with millions of marketing messages that bombard consumers every day. Mohan covered various aspects of SEO and SEM.

Karunakar Ravirala, Internet Advertising expert, delivered his PPT presentation on   ‘Evolution of Display Advertising and Start-up Strategies’. He explained the audience about the basics of display advertising and guidelines and strategies for start up companies.

Written By:

S.Chandrashekara Reddy, M.Tech.,

chandrashekarareddys@gmail.com

GREX: First Stock Exchange for unlisted start-ups

Hyderabad: GREX, India’s first stock exchange for unlisted companies, has started its promotional activities in Hyderabad in association with Hyderabad Chapter of The Indus Entrepreneurs (TiE) and The Entrepreneur Zone (TEZ), Hyderabad. With its head office located in Pune, GREX aims to help start-up companies in attracting investors. It also helps public to participate in the growth of start-ups.

On last Saturday, GREX has organized a promotional event in the auditorium of The School of Management Studies, University of Hyderabad, Gachibowli, Hyderabad. The main aim of the event is to bring together entrepreneurs and investors from different fields. GREX wants to expand the entrepreneurship culture by improving the liquidity and transparency.

The event was presided over by Safir Adeni, President, TiE Hyderabad and Managing Director, InedaVenture Group where he elaborated the need for this platform, benefits to start-ups and investors and the criticality of such platforms for fostering entrepreneurship. He expressed his delight to introduce the new generation exchange like platform which is democratizing start-up funding.

He further added, “We are positive that such platforms as GREX will further enhance our ecosystem in terms of bringing forth outstanding ideas and help achieve collective progress in creating highly successful start-ups in the country.”

Speaking on the occasion, Dr Nandita Sethi, Director TEZ, has expressed her views that exchange platform like GREX will create a huge potential for students on campuses, who have great ideas and entrepreneurial aspirations, to aggressively undertake entrepreneurial activity, as start-up funding is a major issue for them.

Addressing the meeting, Mr. Manish Kumar, Founder cum CEO, GREX, said "GREX is designed to be an integrated platform not only for capital needs but also naturally provides visibility and access to companies. There is substantial latent appetite for these high growth companies as investment opportunity among private investors. For this market to be vibrant, it needs information sharing, transparency and ease of doing transactions. We therefore, worked with various capital market infrastructure players to develop a system that integrates the entire capital market ecosystem into one”.  

Prof V. Venkata Ramanna, Coordinator, Technology Business Incubator (TBI) at the UoH, expressed his joy over the overwhelming response the event has received from entrepreneurs, SEMs, and Investors.

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By S. Chandrashekara Reddy, M.Tech.

chandrashekarareddys@gmail.com 

Use Social Media Effectively To Promote Your Business

Hyderabad: Nowadays, every entrepreneur uses social media to promote their business. But, most of them are lagging behind in using it in an effective manner. Commencing up of a website or blog site acts only as an initial step to kick-off a long journey. You should adequately do Search Engine Optimization and Social Media Optimization to promote traffic to the website. Most of entrepreneurs do not even perform ‘Target Audience Analysis’ before starting a website/blog or making postings in Social Media sites. It is just like sailing a boat with no rudder.

Target Audience Analysis makes your promotional activity effective and fetches you quality leads, which enhances success rate of converting leads into sales.   Here begins another step of business promotion. “Getting more number of leads or even quality leads cannot ensure success of your business. You should maintain a database of leads and nurture them on timely basis” opined Siddharth Rajsekar, co-founder of Scion Social.

Following are some of the tips he shared with entrepreneurs from Hyderabad, while addressing a workshop on ‘Social Media Strategy For Business’ on Saturday at Ebony Boutique in Hyderabad.

·  Pay attention about the details of the person who has viewed your profile.

·  Build your network daily, according to a strategy.

·  After building a network, try to nurture it on timely basis. You should engage it with some kind of activity.

·  Do not try to sell anything directly but, promote about utility of your product.

·  Make daily postings in social media sites.

·  Try to make use of free ad sites.

·  After getting a lead, make adequate follow-ups by either mail or phone call or both.

·  While writing about anything, use qualitative rather than quantitative expressions.

·  Make heading of your posting attractive and catchy.

·  Follow Market Analysis Tools like Google Trends and pick-up hot issue and try to relate it to your business promotion activity.

·  Ensure that your content contains some emotion and call to action. Keep in view that people usually show interest in content which contains some humour.

·  Make your posting during right time such as early morning, afternoon and late night.

·  Allow visitors to share your content on other social media sites.

·  Maintain an email letter chain to prospects.

·  Make your website or blog mobile friendly.

·  Use Google Analytics and other analytic tools to track traffic statistics of your website or blog.

·  Integrate your business blog in your official website.

·  Syndicate your posts across multiple social marking sites.

During his lecture, he emphasized more on the usage of Linked-In and shared following tips to use Linked-In effectively.

·  While building a network in Linked-In, it usually accepts 6 degrees of separation between two account holders. Hence, to develop high quality and potential circle, connect to either potential clients/leads on LinkedIn or to a connection of potential client/lead.

·  If you connect to a right person, you will be found by right people.

·  Most of the people neglect their personal profiles on Linked-In. It is not a simple mistake but, a blunder. Detailed personal profiles create interest and curiosity among readers about future postings of the promoter.

·  Optimize usage of buzz words in your summary.

·  Do not go for premium accounts unless your business is a larger one.

For further details, you can reach Siddharth Rajsekar @ www.scion-social.com.

During the workshop, participants attended various practical exercises to assess their social media entrepreneurial abilities. 15 selected entrepreneurs who attended the workshop thanked Vikramh Komirishetty, founder of Yogen Fruit, and Priyanka Suryaneni, from Pensar Creations, for conducting the meeting.  

By S. Chandrashekara Reddy, M.Tech.(CSE),

CSR News Services, Hyderabad.